---
title: "HomePage"
url: https://janarraj.com.my/
date: 2026-09-14
modified: 2026-10-20
lang: en
author: "Janarraj Rajandran"
description: "Digital marketing in Malaysia connecting SEO, AEO, GEO, AI search visibility, Google and Meta advertising, analytics and automation."
image: https://janarraj.com.my/wp-content/uploads/2026/09/Codex-Image-Sep-14-2026-01_36_01-PM-1024x1024.png
word_count: 828
---

# HomePage

DIGITAL MARKETING · PAID MEDIA · E-COMMERCE · AUTOMATIONBASED IN MALAYSIA / MY
# MeasureAutomateScale.
I’m Janarraj. I connect search, paid media, data and automation to build measurable growth.

[Explore my expertise ↓](/services/)STRATEGY MEETS HANDS-ON EXECUTIONSCROLL TO CONNECT THE DOTS ↓

JANARRAJ RAJANDRAN / DIGITAL MARKETING & GROWTH SYSTEMS / MALAYSIA
## Get found. Build demand.Connect what comes next.
I connect search visibility, performance advertising, content, analytics and automation to help businesses attract the right audience, understand what works and improve the systems behind their marketing.

[Explore my expertise ↗](/services/)[Discuss your goals ↗](/contact/)- **Search & AI visibility**
SEO, local search, AEO, GEO and AI search optimisation (AIO)- **Campaigns & measurement**
Google, Meta and TikTok advertising, content strategy, tracking and reporting- **Automation & connected operations**
Workflows, APIs, dashboards, web platforms and e-commerce integrations

{ THE CONNECTED ADVANTAGE }Great marketing doesn’t happen in isolation.
Everything connects.✳

ONE SPECIALIST.
THE WHOLE PICTURE.Search brings people in. Paid media builds momentum. E-commerce connects campaigns to buying journeys. Data and automation keep the work moving. I bring those pieces together.

MY INTELLIGENCE ENGINE

## Powered by LENS

See Malaysia differently.

A sharper view of the Malaysian market. LENS is my Malaysia-focused market intelligence system, built to connect local search behaviour, audience intelligence, campaign performance and AI-assisted analysis into one clearer view of the market.

Malaysia-focused intelligenceSearch + audience signalsCampaign intelligenceAI-assisted analysis
[Explore LENS →](/lens/)

SEARCHAUDIENCECAMPAIGNSCONTENTMARKETLENSINSIGHTACTION

A CONNECTED GROWTH SYSTEM

## FROM FIRST CLICKTO WHAT’S NEXT

JOURNEY BEGINS HERE ↘

01 / DISCOVERY
### Get found.
Show up where your next customer is looking.

SEARCH ↘ FOUND
search⌕FOUND

### Capture High Intentdemand

02 / ACQUISITION
### Make it count.
Connect campaigns to meaningful business outcomes.

CLICK → ACTION → OUTCOME
AD **↘**OUTCOME

### Plug-and-play pipelines

03 / OPERATIONS
### Keep it moving.
Turn what works into a connected, repeatable system. [Explore Business Digitalisation ↗](/digitalisation/)

TRIGGER → PROCESS → ACTION
↻ REPEATABLE

★ / THE RESULT
### Scale in a snap.
Zero data silos. Zero manual busywork. Everything connects.

CONNECTED ✦ ALIGNED
CONNECTED

BUSINESS DIGITALISATION
## Less copying between systems.More time to act.
Your business may already have the tools it needs. The difficulty is getting information to move between them.

I help connect marketing, sales, reporting and operational workflows so teams spend less time collecting updates and more time using them. That can start with a single recurring task, a clearer reporting process or a plan to bring scattered business data together.

**Connect your data**Bring information from existing systems into a consistent structure.**Reduce repetitive work**Automate suitable updates, reports and handoffs—with checks where they matter.**See what needs attention**Build reporting around the decisions your team actually needs to make.[Explore Business Digitalisation ↗](/digitalisation/) [Discuss your workflow ↗](/contact/)Existing systems*→*Checked data*→*Useful reporting*→*Follow-up actions{ WHAT I CONNECT }FIVE CAPABILITIES. ONE DIRECTION.
## A little strategy.A lot of connection.

********↗**01 / GET DISCOVERED
### Search visibility
SEO, technical optimisation, content strategy, local search and AI-search readiness. Build visibility where your next customer is looking.

SEOAEO & GEOLocal search[Explore search ↗](/digital-marketing/seo-aeo-geo/)
********02 / ACQUIRE CUSTOMERS
### Performance marketing
Google Ads Search and Performance Max, Meta Ads and TikTok Ads. Campaign execution, creative coordination, conversion tracking and performance reporting.

Google AdsMeta AdsConversion strategy[Explore paid media ↗](/digital-marketing/google-ads-sem/)

03 / CONNECT CAMPAIGNS & COMMERCE
### E-commerce operations
I oversee Shopee, Lazada and website e-commerce activities, aligning marketplace campaigns, product content and reporting with wider marketing plans.

ShopeeLazadaWebsite e-commerce[Explore my e-commerce work ↗](/digital-marketing/#ecommerce)
******************04 / SEE THE WHOLE PICTURE
### Analytics & measurement
GA4, GTM, Search Console and reporting systems that turn scattered marketing activity into decisions your team can act on.

GA4 & GTMDashboardsReporting[Explore measurement ↗](/automation-systems/data-reporting/)
********↻**05 / REMOVE THE BUSYWORK
### Automation & systems
n8n, APIs, databases and self-hosted systems that reduce repetitive work and connect your marketing with business operations.

n8n & APIsPostgreSQLInfrastructure[Explore the systems ↗](/automation-systems/)

{ THE CONNECTED TOOLKIT }
CONTINUOUS DATA FLOW · ZERO SILOS

● Google Ads
● Meta Ads
● GA4 & GTM
● Search Console
● n8n Workflows
● PostgreSQL
● Python & APIs
● Cloudflare Workers
● Technical SEO
● Google Ads
● Meta Ads
● GA4 & GTM
● Search Console
● n8n Workflows
● PostgreSQL
● Python & APIs
● Cloudflare Workers
● Technical SEO

{ SELECTED WORK }[All case studies ↗](/case-studies/)
## Less talk.More proof.

[DATA ENGINEERING / AUTOMATION**100k+**POS transactions backfilled & syncedPOS REST API500 / request*→*n8n Batch LoopToken renewal*→*PostgreSQLLive upsertZero data lossLive SQL intelligenceAUTOMATION & DATA PIPELINES
### From siloed POS to live SQL intelligence.
↗](/case-studies/pos-to-postgresql-migration/)[JAN–SEP 2025 → JAN–SEP 2026**+52.43%**Reported delivery case growth32,617 reported cases · 19.76% lower ad spend per reported case

Google Ads expenditure ÷ reported delivery cases; not attributed CPA.GOOGLE ADS / DELIVERY REPORTING
### More reported cases. Lower spend per case.
↗](https://janarraj.com.my/case-studies/google-ads-growth-2024-2025/#delivery-results-2026)[JAN–SEP 2025 → JAN–SEP 2026**+11.75%**Reported e-commerce sales growthRM2.88 million sales · 7,752 batteries sold

Battery quantity −6.57%; aggregate e-commerce results.E-COMMERCE / MARKETPLACE CAMPAIGNS
### Sales value, volume and expenses.
↗](https://janarraj.com.my/case-studies/ecommerce-marketplace-performance/)[SEARCH / TECHNICAL OPTIMISATION**92%**Site health88% search visibility+12.23% EN organic traffic YoYSEARCH VISIBILITY
### A healthier search foundation.
↗](/case-studies/seo-growth-technical-optimisation/)[LOCAL SEARCH / APR 2025 – JUL 2026**178**Business Profile setups************************************************************84 in Apr–Dec ’2590 in Jan–Jun ’26 · 4 in Jul ’26MULTI-LOCATION OPERATIONS
### Local presence. Built to scale.
↗](/case-studies/google-business-profile-expansion/)[AUTOMATION / CONNECTED OPERATIONSWhatsApp*↓*Webhook + n8n*↓*Google SheetsFrom messages to meaningful data.AUTOMATION & OPERATIONS
### Less repetition. More momentum.
↗](/projects/whatsapp-sales-automation/)Results reflect the individual projects and reporting periods shown.

![Janarraj Rajandran](/assets/portrait.webp)JANARRAJ RAJANDRAN / MALAYSIA{ THE PERSON BEHIND THE SYSTEMS }
## A marketer’s mind.A builder’s instinct.
I work across search visibility, performance marketing, content, analytics and automation, connecting marketing decisions with practical implementation.

I combine the commercial view of a marketer with the practical thinking of a systems builder. The goal: connected systems teams can actually use.

[More about me ↗](/about/)
{ A FEW GOOD QUESTIONS }
## Let’s clearthings up.
What can you help with?+Google Ads, Meta Ads, TikTok Ads, Shopee, Lazada, website e-commerce, SEO, AEO and GEO, Google Business Profile, analytics, reporting and marketing automation. [Explore the expertise.](/services/)

Can you connect platforms and automate reporting?+Yes. I work with n8n, APIs, databases and reporting tools to connect platforms, structure data and reduce repetitive work. [See the systems.](/automation-systems/)

Do you work with multi-location businesses?+Yes. My work includes Google Business Profile setups, local search and repeatable location-management workflows. [Read the case study.](/case-studies/google-business-profile-expansion/)

How do you measure performance?+Start with the business objective, then connect campaign and website data to useful measures such as enquiries, delivery cases, acquisition costs and conversions.

{ YOUR NEXT GROWTH MOVE }[Let’s connect↗](/contact/)A growth challenge. A better workflow.
A conversation worth having.

[Start a conversation ↗](/contact/)